Our Company Background
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FAQ
The business background provides the reader with information regarding: The type of business (e.g., wholesale, retail, manufacturing, service, etc.). The type of legal entity (e.g., corporation, LLC, partnership, sole proprietorship, etc.). When the business was established. Where the business is located.
What is a company history? A company history is a record of pivotal moments in your business from its origins to present-day. It organizes milestones, accomplishments and the work of influential figures into a cohesive narrative.
The business background is also the place to identify the goals and objectives of the business by explaining in general terms what business you are in or want to be in. How is it unique and why will your goods or services appeal to customers?
Small Business Introduction Examples Tell your unique story. Be authentic. Be consistent. Involve your customers. Be honest with your target audience. Know your value proposition. Focus on your audience. Use humour (if possible) Use clear language and avoid business jargon. Make it loveable.
Key topics to include are: Any existing experience or relationships with customers. The market you plan to cater to. Your educational background. Other companies you've worked for and the roles you've held in those businesses. Previous businesses you've started and their outcomes/current status. Your technical skills.
A company description is an overview or summary of a business. It's an important part of a business plan that often briefly describes an organization's history, location, mission statement, management personnel and, when appropriate, legal structure.
What should I include in a company overview? Basic company information. Consider the company overview like an introduction for your business.Ownership and management team.Company history.Mission statement.Product/service and customer.Future goals.Start with the elevator pitch.Stick to the basics.
