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Retainers are structured agreements in which the client agrees to pay a specific amount of money to a business ? usually monthly ? and, in return, receives a set of services during that same time period.
Get It All in Writing The amount you're to receive each month. The date you're to be paid by. Any invoicing procedures you're expected to follow. Exactly how much work and what type of work you expect to do. When your client needs to let you know about the month's work by.
How Much Should a Retainer Fee Be? It depends on the industry of the professional you're retaining the services of and their compensation expectations. Generally, it should be close to the professional's hourly rate multiplied by the hours they expect to work.
Here's my advice: Pitch only to existing clients or clients you know well. Never pitch a retainer agreement to someone you've never worked with before. ... Present the retainer as a way to get ?front of the line? status. ... Highlight the benefit of predictable budgeting. ... Include a small discount (maybe)
To summarize what is a retainer agreement, it can be structured in several different ways: Client pays a set amount each month to access a certain amount of time. Be sure to spell our what happens if the time is not used ? is it ?lost,? or does it carry over into the next month.