Arkansas Notice To Cease Use of Trademark / Servicemark in Directory Advertising and Listing

State:
Multi-State
Control #:
US-9-03-STP
Format:
Word; 
Rich Text
Instant download

Description

This letter is notification that a former franchisee is prohibited from using the trademark of the franchisor in any form of directory advertising.

How to fill out Notice To Cease Use Of Trademark / Servicemark In Directory Advertising And Listing?

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FAQ

Brand infringement could include an online retailer selling electronics and using a name, logo, or design similar to that of Apple, which might lead consumers to believe they are purchasing products directly from Apple or an authorized reseller.

Breaking Down The Elements. To prevail on a claim of trademark infringement, a plaintiff must establish that it has a valid mark entitled to protection; and that the defendant used the same or a similar mark in commerce in connection with the sale or advertising of goods or services without the plaintiff's consent.

Louis Vuitton v. Louis Vuitton, the fashion designer, won the infringement case against Louis Vuiton Dak, the South Korean fried chicken restaurant; the court ruled the restaurant's name and logo are too similar to the designer's brand.

The most common defenses in trademark infringement, unfair competition and trademark dilution suits include descriptive fair use, nominative fair use, laches, unclean hands and trademark misuse, fraud in obtaining the registration, and application of the First Amendment.

In 2008, Congress doubled the ranges the monetary penalty so that courts may award statutory damages in the range of $1,000 to $200,000 per counterfeit trademark per type of goods or services, and up to 2 million dollars if the violation is ?willful.?

Some instances of infringement are clear. If, for example, you have a jewelry company with a trademarked name of Romantic Stones, and another company comes along and starts selling jewelry under the name Romantic Stones, you have a pretty clear-cut claim for trademark infringement on your hands.

Trademark infringement is defined as the unauthorized use of a trademark or service mark. This use can be in connection with goods or services and may lead to confusion, deception, or a misunderstanding about the actual company a product or service came from.

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Arkansas Notice To Cease Use of Trademark / Servicemark in Directory Advertising and Listing