In summary, 1% equity can be a good offer if the startup has strong potential, your role is significant, and the overall compensation package is competitive. However, it could also be seen as low depending on the context. It's essential to assess all these factors before making a decision.
Founder shares (also called founder stock) are a type of equity, usually common stock, issued to the founding members of a company immediately or soon after it's incorporated. These shares are typically granted before any outside investors come on board and establish the initial ownership of the company.
It's a straightforward approach. An equal split is the easiest way to divide equity among two founders. There is no need to negotiate or debate how much equity each founder should receive.
When your startup is in the initial stages, the founder or the co-founders usually own it entirely, typically in a 50/50 split, or 60/40, depending on various conditions. As you grow, equity is distributed among those who contributed to fund your startup, give you advise, or develop your product/service offerings.
Equity allocation to co-founding team members should reflect a reward for the value they're expected to contribute. If the expected contributions are fairly equal, then the initial equity should be allocated relatively equally (for example, 51% and 49%).
How does owning equity in a startup work? On day one, founders own 100%. As the company grows, equity is often exchanged for funding or used to attract employees, leading to shared ownership. If you have more than one founder, you can choose how you want to share ownership: 50/50, 60/40, 40/40/20, etc.
The short answer to "how much equity should a founder keep" is founders should keep at least 50% equity in a startup for as long as possible, while investors get between 20 and 30%. There should also be a 10 to 20% portion set aside for employee stock options and, in some cases, about 5% left in a reserve pool.
Equity: In early-stage startups, offering between 1% to 5% equity is common. The exact percentage depends on the COO's expertise and your startup's valuation.
Generally, the choices are to either simply go for an equal equity divide or opt for a weighted split, however there is no definitive right way to proceed. Often it may depends on factors like the level of commitment, expertize or business experience etc of the parties involved.
Of ~22% in founders' equity. This pattern matches with the rule of thumb that dictates founders to park no less than 20-30% collectively for themselves at exit (in an ideal world).