Oregon is a state located in the Pacific Northwest region of the United States. Known for its diverse landscapes, ranging from the rugged coastline to dense forests and majestic mountains, Oregon offers a wealth of natural beauty and outdoor recreational opportunities. With a population of over 4 million residents, the state attracts visitors from around the world. In the field of business management, the value chain approach is a widely used framework to analyze a company's activities and identify potential sources of competitive advantage. The primary activities in the value chain include inbound and outbound logistics, operations, marketing and sales, and service, while support activities encompass procurement, technology development, human resource management, and firm infrastructure. When assessing the primary and support activities in the value chain approach, various factors unique to Oregon come into play. In the context of inbound logistics, Oregon's strategic location on the West Coast facilitates easy access to international markets and transportation networks. The state's well-developed infrastructure, including ports, highways, and rail systems, contributes to efficient and cost-effective transportation of goods. Oregon's primary activities related to operations often include industries such as manufacturing, agriculture, forestry, and technology. The state boasts a thriving manufacturing sector, producing a wide range of products, including electronics, machinery, food products, and timber. With a strong focus on sustainable practices, Oregon's agriculture and forestry sectors play a crucial role in the state's economy. In terms of marketing and sales, Oregon's primary activities leverage the state's unique brand image. Oregon is globally recognized for its high-quality and sustainably produced products, such as wines, craft beer, coffee, and outdoor recreational gear. The state's strong tourism industry also relies on effective marketing and sales strategies to attract visitors to its natural attractions, festivals, and cultural events. Oregon's service sector encompasses a broad range of industries, including healthcare, tourism, hospitality, and professional services. The state's commitment to environmental stewardship and sustainability is often embedded in service-related activities. Additionally, Oregon's focus on innovation and technology development supports the growth of service-oriented businesses, such as software development, data analytics, and financial services. Support activities within Oregon's value chain framework play a critical role in enabling the primary activities. The state's procurement activities emphasize sustainable sourcing practices, supporting local businesses, and fostering economic growth. Oregon's dedication to technology development encourages innovation and entrepreneurship, providing a supportive ecosystem for startups and established companies to thrive. Human resource management is a vital support activity in Oregon, with a strong emphasis on employee well-being and work-life balance. The state's commitment to education and training programs ensures a skilled workforce equipped to meet industry needs. Lastly, Oregon's firm infrastructure encompasses government policies, legal frameworks, and socioeconomic factors that shape the overall business environment. The state's pro-business policies, favorable tax incentives, and commitment to sustainability contribute to a favorable landscape for businesses. In conclusion, assessing the primary and support activities in the value chain approach in Oregon showcases the state's diverse industries, commitment to sustainability, and focus on innovation. By analyzing these activities, businesses can identify areas for improvement and capitalize on Oregon's unique strengths to gain a competitive advantage.