Oklahoma Statements of Opinion or Puffing as False representation is a form of deceptive or misleading advertising. This type of advertising is when a company makes exaggerated, false, or misleading statements about their products or services in order to boost sales or attract customers. These statements are often subjective rather than objective, and are designed to create an overly positive impression of the product or service. Examples of this include exaggerating the benefits of a product, claiming a product or service has qualities that it does not possess, or making false claims about the product or service. There are two types of Oklahoma Statements of Opinion or Puffing as False representation: 1. Express Puffer: This type of false representation involves making exaggerated or unsubstantiated claims about a product or service. Examples include claiming that a product is the “best” or “most advanced” on the market, or that it has features that it does not actually possess. 2. Implied Puffer: This type of false representation involves making subtle, implied claims about a product or service. Examples include implying that a product is superior to its competitors without actually making any explicit claims, or implying that a product or service will provide certain results without explicitly stating it.