This Package contains sample press releases for use by businesses. It also contains several letters relating to media exposure and new products. The forms included are: Press Release for Major Development, Press Release for New Services, Press Release for New Product, Press Release for Web Based Service, Press Release for New Employee, Press Release for Hiring KEY Employee, Press Release for Web Site Milestone, Thank you letter for Media Exposure, Letter to Demo New Product and Letter Announcing New Product.
Florida Press Release Package
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How to fill out Press Release Package?
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FAQ
The boilerplate is typically three or four sentences consisting of the company name, headquarters, founding and accolades. Footer. The footer should be the last item on your press release. The footer should include the company mailing address, phone number, website and social media outlets.
How to Submit a Press Release Find journalists who might be interested in your press release. Get the journalists' contact details. Craft a killer pitch. Make your subject line irresistible. Send your press release pitch (at the right time). Follow-up on your release.
At the bottom of your press releases, include a short business biography, the equivalent of what you'd write on your website's ?About? page. This is called boilerplate text; it's the information that rarely changes, but you should always make sure it's still true before you send a new release.
To end a press release: Provide a call-to-action ? what you want people to do. Add a boilerplate description of your company. Give direct contact information to your media contact, including a mobile number so journalists can contact you easily.
If you write a one page press release, at the bottom of the copy add three pound signs (###), the number thirty (-30-), or the word ":end": in capital letters (END). These are abbreviations which signify the conclusion of the press release.
Structure of a Press Release The headline is followed by a lead paragraph containing one or two key sentences in which the end of a news event or story is announced first. The succeeding paragraphs make up the body of the press release and provide supporting information, followed by underlying background information.
Most organizations will end up spending between $500 to $2500 on a press release service, depending on the distribution methods used and the level of writer chosen.
Three pound symbols (###) at the end to signify the end of the release.
