Timing is important. Wait until the company has achieved some key milestones or metrics that demonstrate its potential. Quantify your value. Propose an equity split that aligns with industry norms. Frame it as an investment in the company's future. Be willing to negotiate. Time it appropriately.
As a rule of thumb, a non-founder CEO joining an early-stage startup (that has been running less than a year) would receive 7-10% equity. Other C-level execs would receive 1-5% equity that vests over time (usually 4 years).
The short answer to "how much equity should a founder keep" is founders should keep at least 50% equity in a startup for as long as possible, while investors get between 20 and 30%. There should also be a 10 to 20% portion set aside for employee stock options and, in some cases, about 5% left in a reserve pool.
In summary, 1% equity can be a good offer if the startup has strong potential, your role is significant, and the overall compensation package is competitive. However, it could also be seen as low depending on the context. It's essential to assess all these factors before making a decision.
When your company is accepted to our Flagship Accelerator, we offer a seed investment of $150,000 for a 6% stake.
Drafting of an Effective Agreement or Contract Intention of the parties. Reasons why the parties are entering the agreement. Subject matter of the Agreement, eg. Consideration. Time period of the agreement. Termination of the agreement and its consequences. Exit options of the parties. Important timelines, if any.
What Should be Included in a Founders Agreement? Names of Founders and Company. This one is pretty non-negotiable. Ownership Structure. The Project. Initial Capital and Additional Contributions. Expenses and Budget. Taxes. Roles and Responsibilities. Management and Legal Decision-Making, Operating, and Approval Rights.
4 Key Areas of a Founders' Agreement Roles & Responsibilities: Define who does what and titles. Rights & Rewards: Describe decision-making rights and rewards, such as who sits on the board. Commitments: List assets such as IP, network, capital and time each co-founder invests. Contingencies: Stipulate vesting.
A founders agreement is a legally binding document that defines the relationship between founders and the company. It establishes the framework for how your business will run and how decisions will be made. It should also include clauses that protect the company's IP and confidential information.