In order to prevail in a false advertising lawsuit in California, the plaintiff would need to prove: The defendant lied about a material fact; The plaintiff purchased the product or services based on this lie; and. The plaintiff suffered financial harm as a result.
The FTC enforces these truth-in-advertising laws, and it applies the same standards no matter where an ad appears – in newspapers and magazines, online, in the mail, or on billboards or buses.
The ARB accepts complaints about the content of advertising.
The FTC has primary responsibility for determining whether specific advertising is false or misleading, and for taking action against the sponsors of such material. To file a complaint with the FTC, go to ReportFraud.ftc/#/?
The Consumers Legal Remedies Act (CLRA) is a California law that protects consumers against a wide range of deceptive business practices, including false advertising and misrepresentation, and allows them to seek legal remedies such as damages and injunctive relief.
Competition and Consumer Protection Commission (CCPC) Consumer information. The CCPC has a consumer helpline and website that provides information on. Complaints handling. Enforcement. Registration and licencing.
The Consumer Affairs Branch Web page describes CPUC's system for resolving complaints involving service providers regulated by the agency: telecommunications, moving companies, passenger carriers, and private electricity, gas, water, and sewer utilities operating within the State of California.
Filing a Complaint Department of Consumer Affairs. File a complaint online at .dca.ca or call 800.952. 5210 to have a complaint form mailed to you. California Attorney General's Office.
Contact the company about your complaint If you have a complaint about a company's products or services, contact them first before you seek help elsewhere. Explain your problem to the company by calling, web chatting, or sending them a formal complaint letter.