Checklist for Drafting a Franchise Application
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FAQ
Step 1 - Search the website of your chosen company. Step 2 - Find the concerned person or manager's email id. Step 3 - Send them an email showing your intent for franchisee. Attach your CV with it & ask for their criteria for giving franchisee.
Introduce yourself. Be clear about your intentions from the first paragraph. Introduce your company: type of business, years of operation, etc. Anything that might interest the franchisor. Explain the benefits of the franchise to the reader. Provide additional material to support your case.
A detailed personal information of the applicant or the franchisee. Your business interests. Specific preferences for a business location. Your employment history. Your educational background. Your financial statement. Other information.
Location/territory. Operations. Training and ongoing support. Duration. Franchise fee/investment. Royalties/ongoing fees. Trademark/patent/signage. Advertising/marketing.
According to Goldman, three elements must be included in a franchise agreement: A franchise fee. Some amount of money must be paid by the franchisee to the franchisor. A trademark or trade name.
Introduction. Agreement Parties. Franchise Fees. Franchise Agreement Terms. Franchisors Responsibilities. Franchisee Responsibilities. Advertising. Rights. Selling/Transfer of Franchise. Confidentiality. Renewal and Termination. Severability. Jurisdiction.
When you enter a franchise agreement, the franchisor controls the name, brand and business system you are going to use. The franchisor grants you the right to operate a business in line with its system, usually for a set period of time.
It is the legal, written document that governs the relationship between the franchisor and franchisee. It specifies the terms of the franchise obligations such as rights and responsibilities of the parties, fees and payments, territory and duration of agreement.
Training programme. The franchisor should outline a comprehensive training programme, with details of each subject covered. Pre-launch marketing. Supplier links. Business model/plan. Marketing strategy. Follow-up meetings. Operations manual. Franchise territory.
