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Product Differentiation Types & FactorsHorizontal differentiation: Distinctions in products that cannot be evaluated in terms of quality.Vertical differentiation: Distinctions in products that can be evaluated in terms of quality.Simple (or Mixed) differentiation: Differentiation based on numerous characteristics.
Examples of differentiating content at the elementary level include the following:Using reading materials at varying readability levels;Putting text materials on tape;Using spelling or vocabulary lists at readiness levels of students;Presenting ideas through both auditory and visual means;Using reading buddies; and.More items...
From its MacIntosh home computers to the iPod music players and iPhone and iPad mobile devices, Apple has employed a differentiation strategy to target a section of the consumer market and send a powerful message that its products stand out from the crowd.
An example of product differentiation is when a company emphasizes a characteristic of a new product to market that sets it apart from others already on the market. For example, Tesla differentiates itself from other auto brands because their cars are innovative, high-end, and battery-operated.
A product is a tangible item that is put on the market for acquisition, attention, or consumption, while a service is an intangible item, which arises from the output of one or more individuals.
What's it: Differentiated products refer to unique goods or services, made different from competitors' products and have a different perceived value from other products. These products satisfy consumers in different ways and are imperfect substitutes for other products on the market.
Become a Study.com member to unlock this answer! A differentiated product has: C) close but not perfect substitutes. When using this strategy, it is possible that consumers can choose another... See full answer below.
Product differentiation is what makes your product or service stand out to your target audience. It's how you distinguish what you sell from what your competitors do, and it increases brand loyalty, sales, and growth. Focusing on your customers is a good start to successful product differentiation.
A product is a tangible item that is put on the market for acquisition, attention, or consumption, while a service is an intangible item, which arises from the output of one or more individuals.