Maine License of Trade Name and Trademark with Option to Purchase

State:
Multi-State
Control #:
US-01926BG
Format:
Word
Instant download

Description

A trade name, also known as a business name, is the name which a business trades under for commercial purposes, although its registered, legal name, used for contracts and other formal situations, may be another. A logo is name, symbol, or trademark designed for easy and definite recognition, sometimes used, as in this case, for easy and definite recognition of a business or service. A licensor may grant a license under intellectual property laws authorizing the use by another party of a logo, trade name, trade mark or service mark.

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FAQ

Yes, if you plan to operate under a trade name that is different from your legal business name, you must register it. In Maine, obtaining a License of Trade Name ensures that no one else can use that name within your industry. This registration helps protect your business identity and brand image.

Having a registered trademark on file gives the business owner additional protections, including presumed ownership, and diminishes the burden of proof. BENEFIT 2: By registering the trademark, you ensure that your trademark is not similar to any other registered trademarks.

A trade name is an official name under which an individual or company conducts business. A trademark offers companies legal protection for a particular brand, which may be associated with a trade name.

If you want to reserve a name for a new association, or you're intending to change the name of your existing association, you can lodge an application form in person at a service centre, or via mail or email. Reserving a proposed name is optional.

The State of Maine does not require business name registration. That said, companies operating under an assumed name or DBA may be required to file with the Bureau of Corporations, Elections, and Commissions.

A trade name is also called a DBA (doing business as) name. A good example of this is Walmart. Walmart's legal business name is Wal-Mart Inc. but its trade name is just Walmartthat's the name it uses on its advertising and website, and what most people refer to it as.

While a trade name is not usually considered a trademark or service mark, it can be entitled to protection under trademark laws if it is used by the business to identify products or services and it is distinctive enough.

What's the difference between a company name vs DBA? A company name is the actual name of the business, while a trade name or DBA is a way of doing business under a particular name filed in a state or county. A trade name can be registered by any type of business such as LLCs, corporations, and nonprofits.

There is no process to reserve a name online in Maine, so the form must be filed by mail. In order to reserve your desired name, you will need to fill out and file the Application for Reservation of Name and Cover Letter with the Secretary of State.

A business name reservation consists of a filing with the Secretary of State's office to reserve a business name until you are ready to incorporate your business or form a Limited Liability Company. Generally, a name reservation will be effective and the name that you place on reserve will be on hold for 30-90 days.

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Maine License of Trade Name and Trademark with Option to Purchase