Maryland Advertising Agreement between HomeGrocer.com, Inc. and Amazon.com LLC regarding advertising activities

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Advertising Agreement between HomeGrocer.com, Inc. and Amazon.com LLC regarding conducting advertising activities dated November 19, 1999. 4 pages.

The Maryland Advertising Agreement between HomeGrocer.com, Inc. and Amazon.com LLC is a legally binding contract that outlines the terms and conditions for advertising activities between the two companies. This agreement governs the relationship between HomeGrocer.com, Inc. (hereinafter referred to as "Advertiser") and Amazon.com LLC (hereinafter referred to as "Publisher") in the state of Maryland. The agreement lays out the specific advertising activities that the Advertiser and Publisher will engage in to promote the Advertiser's products and services on the Amazon.com platform within Maryland. It outlines the responsibilities and obligations of each party, ensuring a transparent and mutually beneficial partnership. Keywords: Maryland Advertising Agreement, HomeGrocer.com, Inc., Amazon.com LLC, advertising activities, contract, terms and conditions, relationship, Advertiser, Publisher, promote, products, services, platform, responsibilities, obligations, partnership. Types of Maryland Advertising Agreements between HomeGrocer.com, Inc. and Amazon.com LLC regarding advertising activities: 1. Exclusive Advertising Agreement: This type of agreement grants exclusive rights to Amazon.com LLC to advertise HomeGrocer.com, Inc.'s products and services within Maryland. It ensures that HomeGrocer.com, Inc. does not engage with any other advertising partners in the region, giving Amazon.com LLC sole control over advertising activities. 2. Non-Exclusive Advertising Agreement: This type of agreement allows HomeGrocer.com, Inc. to collaborate with multiple advertising partners, including Amazon.com LLC, to promote their products and services within Maryland. Under this agreement, Amazon.com LLC is one of several platforms utilized by HomeGrocer.com, Inc. for advertising purposes. 3. Performance-Based Advertising Agreement: This type of agreement is based on the performance of the advertising activities conducted by Amazon.com LLC for HomeGrocer.com, Inc. It outlines specific metrics or targets that need to be achieved, such as sales, conversions, or click-through rates. Compensation for Amazon.com LLC's advertising services is contingent upon meeting these predefined goals. 4. Duration-based Advertising Agreement: This type of agreement specifies a fixed duration during which Amazon.com LLC will provide advertising services to HomeGrocer.com, Inc. The contract will outline the start and end dates of the arrangement and may include provisions for renewal or termination. 5. Product-Specific Advertising Agreement: This type of agreement focuses on advertising a specific product or product category offered by HomeGrocer.com, Inc. within Maryland. It outlines the marketing strategies, target audience, and budget allocation for that particular product or category. Keywords: Exclusive, Non-exclusive, Performance-based, Duration-based, Product-specific, advertising agreements, HomeGrocer.com, Inc., Amazon.com LLC, Maryland, advertising activities.

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Maryland Advertising Agreement between HomeGrocer.com, Inc. and Amazon.com LLC regarding advertising activities