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Picture book illustrators often earn a higher advance than the author, but they generally earn the same royalty percentages. Rather than a lump sum, most advances for picture books are divided into halves or thirds and paid at specified stages of the two-to-four-year editing and production process.
If you're the author and illustrator, you'll get to keep the full royalty rate, which would be similar to above: around 10% with possible benchmarks that will raise it to around 15%. If you're only the illustrator, the royalties will be split equally between you and the author.
If you're the author and illustrator, you'll get to keep the full royalty rate, which would be similar to above: around 10% with possible benchmarks that will raise it to around 15%. If you're only the illustrator, the royalties will be split equally between you and the author.
Bestselling author Joanna Penn estimates that the average pay for a 32-page picture book is $3,000 $12,000, meaning a 32 page book with 20 illustrations equates anywhere from $150 to $600 per illustration. Publishing expert Anthony Puttee estimates a slightly lower standard rate of about $120 per illustration.
In self-publishing, the author usually pays a flat fee for the illustrator's services, rather than ongoing royalties. When the project is complete and payment has been made in full, the contract specifies that the copyright for the images is transferred to the author to publish, market, and sell their book.
Illustrators are usually matched with authors by a publishing company. Sometimes, an author will choose an illustrator to work with, especially if they've worked the person before, but whether the author has published once or many times, it is usually the publisher who will pick an illustrator for a book.
If you're the author or author/illustrator, you'll get the full royalty rate. This is typically 10% but could be lower or higher depending on the publisher and negotiations. There may even be a step clause in the contract where the royalty amount gets higher when you hit certain benchmarks.
In a typical contract the author or self publisher pays a one-off fee for services rendered. This would include the book illustrator granting all rights of the project illustrations to the author or self publisher. In this case this would also include such terms as 'worldwide copyright rights'.
The author and the illustrator's names can be found on the front cover of the book. Sometimes the author and illustrator are the same person. There will only be one name on the book cover.
Publishers are generally willing to work with one person who is both an illustrator and an author, as well -- as long as both the writing and the illustrations are up to a very high standard. Publishers don't typically want to see partnerships between authors and illustrators, though, and neither do agents.