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Begin your license agreement by defining who all parties are. From there, add information about license grants, charges, licensee's obligations, intellectual property rights, limitation of liability, confidentiality, governing law, waivers, etc. End the template with an agreement form to sign.
Usually, the author of the creative work is the owner of the copyright. But in the publishing industry, the owner of the copyright may be the publishing company due to an agreement between the author and the publisher. Some of the big names in book publishing are Random House, DoubleDay, and Penguin.
Example of a Licensing Agreement Nestle (the licensee) agreed to pay $7.15 billion in cash to Starbucks (the licensor) for exclusive rights to sell Starbucks' products (single-serve coffee, teas, bagged beans, etc.) around the world through Nestle's global distribution network.
These are some common types of licensing agreements: Trademark license - outlines how you may use a trademark Patent license - outlines your right to sell, use, make distribute and export a product that is patented Copyright license - outlines your right to reproduce and sell copyrighted assets.
"At Coca-Cola we view licensing as a powerful marketing tool," says Dwyer. "It provides us with an opportunity to support, enhance and ultimately extend our brand messages through relevant product categories.
Author grants publisher an exclusive licence The author gives the publisher certain rights over their material for the term of the agreement. These rights are granted only to this publisher and might include the right to publish, communicate, and distribute the published work online and to sublicence.
Expiration Of The Contract Term Currently, that would be the author's life plus seventy years. Seeing how egregious that term is for an author and her estate, the copyright laws allow authors (and their heirs) to terminate publishing contracts 35 years after the contract date (see the U.S. Copyright Act, 17 U.S.C.
An example of a licensing agreement in the restaurant space would be when a McDonald's franchisee has a licensing agreement with the McDonald's Corporation that lets them use the company's branding and marketing materials.