This form lists the various state specific requirements regarding advertising for a franchised business. The form also provides a section for state specific comments and date of approval.
Texas State Regulations Regarding Advertising - Status and History
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Multi-State
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US-9-02-T-STP
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FAQ
An advertisement cannot be false or misleading. Intentional misrepresentation or omission is false advertising. An ad that implies a product does something it does not may also be false advertising, even if the business did not intend it that way.
Advertising law involves antitrust, consumer information, communications, technology, and intellectual property law, specifically the use of trademarks and copyrights. Sellers are legally responsible for claims they make about products and services in advertisements.
California law requires that any person using the Internet to advertise their services for which a real estate license is required: Must hold a California real estate license and identify the licensee's employing brokerage on the advertisement.
Only advertise listed properties with authorization from the listing agent. Identify yourself as a real estate agent and include the name of the brokerage firm you work within all advertising. Be totally honest in your advertising by avoiding exaggerations and misrepresentations about the property.
TREC requires you to include your broker's name in a clear and conspicuous manner and a designation that clearly identifies you as a real estate agent, such as agent, broker, or REALTOR®, in your advertisements. You should also avoid deceptive or misleading advertising.
Real estate ads are promotional content that aims to market real estate enterprises, agents, agencies, or particular properties. These advertisements are crafted to attract potential homebuyers and are distributed across diverse platforms like social media, search engines, videos, and print media.
Section 535.155 - Advertisements (a) Each advertisement must include the following in a readily noticeable location in the advertisement: (1) the name of the license holder or team placing the advertisement; and (2) the broker's name in at least half the size of the largest contact information for any sales agent, ...
Students may download the course certificates and email them to TREC, at documents@trec.texas.gov, or send them by mail. Credit may take upwards of 48 hours to post to your TREC profile once you have emailed the certificate(s).
