This form is a sample letter in Word format covering the subject matter of the title of the form.
This form is a sample letter in Word format covering the subject matter of the title of the form.
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Anatomy of a shipping delay emailBe upfront about the delay (subject line)Express gratitude (preview text/intro)Explain what the problem is (intro)Set expectations around the impact (body)Apologize for the inconvenience (body)Offer reassurance (body)Optional: Provide value with a resource or special offer (CTA)
Body: Hi first name, Unfortunately, your package has been delayed due to insert reason. We sincerely apologize for any inconvenience this may have caused you. Stay tuned for updates on your order tracking page Link to order tracking page and call/text our customer service team if you have any questions.
Body: Hi first name, Unfortunately, your package has been delayed due to insert reason. We sincerely apologize for any inconvenience this may have caused you. Stay tuned for updates on your order tracking page Link to order tracking page and call/text our customer service team if you have any questions.
Apologize and show empathy The most important thing in a shipping delay email is to let the customer know that you're concerned about their order. You don't want to send your buyers a generic, boilerplate order update that will make them feel like you see them as just another number in your system.
Example Sentences for Step 1We appreciate your business and your recent order, but regret to say that we cannot supply the part you want. Thank you for your recent order. Unfortunately, our main warehouse was destroyed by fire last week, and we anticipate a three-week delay before we can ship your order.
We sincerely apologize to you for the delay in delivery of the products you ordered with us. Due to irregularities in the manufacturing department, this inconvenience has been caused to you. We are also flooded with a large number of unexpected orders this month and all this has led to this delay.
We sincerely apologize to you for the delay in delivery of the products you ordered with us. Due to irregularities in the manufacturing department, this inconvenience has been caused to you. We are also flooded with a large number of unexpected orders this month and all this has led to this delay.
How to Respond to Customers After a Late DeliveryBe Honest About Your Capabilities. Don't put your company in a situation where late deliveries are common because you're stretching your shipping resources too thin.Be Transparent About Delays.Be Generous With Your Time and Compensation.
How to tell a customer their order is lateUnder-promise and over-deliver. Firstly, you should do everything you can to avoid the delay in the first place.Keep the customer informed. The more you can communicate, the better.Take responsibility for the late order.Make it up to them, and more.
How to Respond to Customers for Late DeliverySet clear expectations. One of the best ways to respond to your customers is to set clear and realistic expectations, especially for order delays.Have clear communication.Follow-up with customers.Automated messages go a long way.Offer coupon codes for future purchases.