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We sincerely apologize to you for the delay in delivery of the products you ordered with us. Due to irregularities in the manufacturing department, this inconvenience has been caused to you. We are also flooded with a large number of unexpected orders this month and all this has led to this delay.
Begin with a straightforward apology that refers to the problem. Briefly explain, without excuse, what happened. Explain what you have done (or will do) to fix the situation. Express your concern and end on a positive note.
If you need to respond to a customer about a late carrier delivery, empathy goes a long way. Consider the following example: Dear X, please accept our apologies for this delay with your delivery. We are currently investigating the situation and will get back to you as soon as we get more information.
Anatomy of a shipping delay emailBe upfront about the delay (subject line)Express gratitude (preview text/intro)Explain what the problem is (intro)Set expectations around the impact (body)Apologize for the inconvenience (body)Offer reassurance (body)Optional: Provide value with a resource or special offer (CTA)
Begin with a straightforward apology that refers to the problem. Briefly explain, without excuse, what happened. Explain what you have done (or will do) to fix the situation. Express your concern and end on a positive note.
We sincerely apologize to you for the delay in delivery of the products you ordered with us. Due to irregularities in the manufacturing department, this inconvenience has been caused to you. We are also flooded with a large number of unexpected orders this month and all this has led to this delay.
To recap, here are the three different ways you can communicate delivery delays: Shop early notifications - send messages to loyal customers, in advance, encouraging them to shop early. A warning + incentive will help create urgency and increase early BFCM sales.
Anatomy of a shipping delay emailBe upfront about the delay (subject line)Express gratitude (preview text/intro)Explain what the problem is (intro)Set expectations around the impact (body)Apologize for the inconvenience (body)Offer reassurance (body)Optional: Provide value with a resource or special offer (CTA)
Dear , Please accept our deepest apologies for the delay in your service. We take full responsibility for our actions and will work tirelessly to make them right.
We sincerely apologize to you for the delay in delivery of the products you ordered with us. Due to irregularities in the manufacturing department, this inconvenience has been caused to you. We are also flooded with a large number of unexpected orders this month and all this has led to this delay.