Illinois Contract between Manufacturer and Distributor Regarding Minimum Advertised Price

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US-01540BG
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This form is a generic example that may be referred to when preparing such a form for your particular state. It is for illustrative purposes only. Local laws should be consulted to determine any specific requirements for such a form in a particular jurisdiction.

Illinois Contract between Manufacturer and Distributor Regarding Minimum Advertised Price (MAP) is a legal agreement that establishes the terms and conditions for pricing and advertising of products sold by manufacturers through distributors in the state of Illinois. This contract aims to ensure fair competition and protect both parties' interests, promoting a level playing field in the marketplace. Key terms and clauses of an Illinois Contract between Manufacturer and Distributor Regarding Minimum Advertised Price typically include: 1. Minimum Advertised Price (MAP): This clause outlines the minimum price at which the distributor can advertise or promote the manufacturer's products. It prevents distributors from engaging in aggressive price-cutting tactics that could harm the manufacturer's brand image or disrupt market equilibrium. 2. Pricing Restriction: The contract may include provisions to restrict the distributor from selling the manufacturer's products below a certain price, even if it is not specifically advertised. This clause ensures that the resale price is maintained, protecting the manufacturer's profit margins. 3. Authorized Advertising Materials: The agreement may specify the authorized advertising materials that the distributor can use in marketing the manufacturer's products. This helps maintain brand consistency and ensures that the products are promoted in a manner that aligns with the manufacturer's marketing strategy. 4. Non-Compete Clause: In some cases, an Illinois Contract between Manufacturer and Distributor may include a non-compete clause, which restricts the distributor from selling competing products from other manufacturers. This clause helps protect the manufacturer's market share and prevents the distributor from redirecting sales towards a competitor. 5. Term and Termination: The contract will specify the duration and termination conditions. It may include provisions for automatic renewal, termination for cause (such as a breach of contract), or termination upon mutual agreement. This ensures clarity and stability in the business relationship between the manufacturer and distributor. Some specific types of Illinois Contracts between Manufacturer and Distributor Regarding Minimum Advertised Price that may exist include: 1. Exclusive MAP Agreement: This type of contract gives the distributor exclusive rights to sell the manufacturer's products within a specified geographic area, imposing strict limits on any price reductions or advertising activities that could affect the MAP. 2. Limited MAP Agreement: This contract allows the distributor to advertise and promote the manufacturer's products at a slightly discounted price, as long as it meets the specified MAP. This arrangement can provide some flexibility for the distributor while still maintaining price integrity. 3. Co-op Advertising MAP Agreement: In this type of contract, the manufacturer and distributor share advertising costs for promoting the products, adhering to the MAP guidelines. The contract outlines the specific advertising activities that are eligible for reimbursement from the manufacturer. In conclusion, an Illinois Contract between Manufacturer and Distributor Regarding Minimum Advertised Price establishes the rules and obligations regarding product pricing and advertising between a manufacturer and its distributor. By clearly defining these terms, the contract contributes to a fair and profitable business relationship for both parties involved.

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However, with Minimum Advertised Price (MAP) and Minimum Resale Price (MRP) agreements legally enforceable, in both Canada and the United States, manufacturers can now ensure that all online and brick-and-mortar stores maintain an agreed upon minimum price, ensuring fair competition across all channels and giving you

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Manufacturers use RPM policies or agreements to prevent retailers from selling products below a specified price. MAP policies are perfectly legal under U.S. antitrust laws.

Unlike a resale-price-maintenance agreement, a MAP policy does not stop a retailer from actually selling below any minimum price. In a resale price maintenance policy or agreement, by contrast, the manufacturer doesn't allow distributors to sell the products below a certain price.

Minimum advertised price policies are unilateral programs that manufacturers can use to limit their retailers from advertising products below a predetermined level. Unlike resale price maintenance (RPM) agreements, MAP policies don't strictly limit product pricing.

Since minimum advertised pricing only relates to advertised pricing and does not tell a retailer what they can sell it for in their store, this practice is legal under U.S. antitrust statutes.

Things to bear in mindprevents or limits your ability to advertise lower prices online (so-called 'minimum advertised price policies')

This is where Minimum Advertised Pricing (MAP) policies come in. But what is a MAP pricing policy, exactly? Highlights. MAP policies are agreements between manufacturers and distributors on the minimum price a product can be sold at. These policies benefit all parties, from manufacturers to distributors and retailers.

IMAP stands for Internet Minimum Advertised Price. It is a MAP policy that brands draft specifically for products sold online.

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Illinois Contract between Manufacturer and Distributor Regarding Minimum Advertised Price