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Trademarks Online: Applications to file a Trademark or Service Mark registration can be submitted online through the California Secretary of State's bizfile California portal, in person at the Sacramento office, or through the mail.
An individual or a business entity must file a fictitious business name (FBN) statement with the Registrar-Recorder/County Clerk's office in the county where the business will be located when the name of the business does not include the owner's last name.
To protect your trademark/service mark that is used in California, you must file a Trademark / Service Mark Application for Registration (Form TM-100) with the California Secretary of State. Duration of a registration of Trademark or Service Mark is five (5) years.
While there are ways to expedite the trademark registration process, you should count on about 10-18 months to have your trademark approved.
A trademark license agreement allows the licensee to use (but not own) the licensor's trademark in connection with agreed-on products or services. Licensing can help a company expand into new markets effectively and easily while lending the licensee an established name and reputation.
A trademark is a word, phrase, symbol, or design that identifies and distinguishes the goods and services of one company from those of another. A trademark license is one way to transfer the use of a trademark or service mark from its owner (the licensor) to another party (the licensee).
A trade name is the name a business chooses to do business under. It is commonly known as the ?doing business as? (DBA) name and can differ from the company's business name. If you produce goods, you would be applying for a trademark. If you ?produce? or provide a service, you would be applying for a service mark.
11. How much is the filing fee to register a Trademark or Service Mark with the California Secretary of State's Office? The fee for filing a Trademark or Service Mark is $70.00 per classification code per mark.