Market Development Agreement With Example

• Category: Corporations - Public - Marketing
• State: Multi-State
• Control #: US-EG-9119
• Format: Word; Rich Text

Description

A Market Development Agreement is a contractual arrangement in which one party, often a company, is funded by another party to develop market awareness and promote a specific product or service. An example of such an agreement is the one between BellSouth Business Systems, Inc. and Telocity, Inc., focused on promoting Asymmetric Digital Subscriber Line services. Key features of this agreement include the delineation of advertising responsibilities, funding mechanisms tied to performance metrics, and the establishment of operational readiness timelines. Filling out the form requires careful attention to the specific roles, funding amounts, and timelines agreed upon by the parties. Users are guided to ensure all financial metrics are clearly characterized and timelines are respected to facilitate smooth collaboration. Relevant use cases for this form include partnerships aiming to introduce new technologies or services into the market while sharing promotional costs. This agreement is particularly useful for attorneys, partners, owners, associates, paralegals, and legal assistants, as it provides a structured template for delineating financial obligations and responsibilities, ultimately aiding in the successful marketing and implementation of new services.