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A franchise agreement incorporates the rights and obligations of the franchisor and franchisee to license and sell a company's intellectual property and licensing rights. Examples of businesses that use franchise agreements include: Convenience stores. Fast food and chain restaurants.
Here are 10 fundamental provisions outlined in some form or fashion in every franchise agreement:Location/territory.Operations.Training and ongoing support.Duration.Franchise fee/investment.Royalties/ongoing fees.Trademark/patent/signage.Advertising/marketing.More items...
Examples. Generally, the types of business that would adopt a master franchise model are domestic cleaners, fast food restaurants, computer equipment, real estate agencies, and convenience food stores.
In master franchising, the franchisor sells the development rights of a particular area to a master franchisee who, in turn, sells individual franchisees within the territory. The master franchisee is responsible for attracting, screening, and signing all new franchisees within the territory.
Sometimes called regional or area franchises, a master franchise is a special type of franchise agreement that gives an entrepreneur the exclusive rights to sell or open a given number of franchises in a large geographical area.