In North Carolina, a successful claim for defamation, whether it be under libel or slander, requires the plaintiff to prove four main elements: (1) the statements are false; (2) the statements concern the plaintiff; (3) the statements were published to a third person; and (4) the statements caused injury to the ...
The statement must be untrue and presented as a factual claim rather than an opinion to be defamation. Additionally, there must be evidence that the statement caused or has the potential to cause significant damage to the reputation of the individual or entity targeted.
A person who wishes to take legal action for defamation must be able to prove that they have suffered, or could suffer, 'serious harm'. If a corporation is suing for defamation, it needs to prove that it has suffered 'serious financial loss' as a result of the publication of the allegedly defamatory matter.
For a statement to qualify as defamation, it must be a false statement of fact rather than an opinion. Regardless of the nature of an opinion statement, it is not considered defamatory unless the statement of fact is false. A defamatory statement must concern the plaintiff.
Most defamation cases are filed in North Carolina's Superior Court, which hears lawsuits where the plaintiff is asking for more than $25,000 in damages from the defendant. If a libel or slander plaintiff is asking for $25,000 or less, they can sue in the state's District Court.
For example, if someone spreads a false rumor about a person's professional conduct that leads to job loss or social stigma, it qualifies as defamation. Another example could be a newspaper publishing false claims about a celebrity's behavior that results in loss of endorsements.