It's worth noting that tour managers often double as personal managers. This means that they not only oversee the logistics of the tour but also manage all aspects of an artist's life. They are responsible for not only ensuring a smooth-running tour but also ensuring the artist's happiness and well-being.
Road managers can be confused with tour managers. Generally speaking, though, tour managers work with upper-mid to large scale tours and are often granted a much greater degree of authority in tour operations.
Tour managers are involved in budgeting, scheduling, transportation, accommodations, dealing with vendors, and sometimes even managing the artist's personal needs. They are the main point of contact for venues, promoters, and production crews, coordinating everything from soundchecks to after-show wrap-ups.
Jeffrey Azoff, manager for Harry Styles, recounts the immense amount of coordination that went into the 42-date "Love on Tour." Head to Pollstar for more on how Harry Styles' 'Love On Tour' helped bring concerts and fans back.
Mike Finn is a Berklee professor and tour manager of nearly 20 years. He has managed everything from DIY van-tours to the largest tour in country music history.
In addition to formal education, practical experience in the music industry is highly valuable. Many tour managers start their career by working in various roles within the industry, such as live sound, venue management, or working closely with artists.
How to Become a Tour Manager in Australia. To become a Tour Manager in Australia, start by building a strong event management foundation and gain music industry experience. Familiarise yourself with the nuances of live shows by volunteering at local gigs or working with small bands.
Follow these steps to become an effective talent manager: Earn your degree. Many employers might require you to earn a high school diploma, while others may prefer a bachelor's degree. Gain experience in the entertainment industry. Network with industry professionals. Determine your niche. Join an organization for support.