As a general rule, managers take a percentage of all income generated by the artist in exchange for their management services. Commission rates typically range from 15-25% of the artist's gross income from: Recording royalties: Sales, streaming and licensing of recorded music.
Networking: Attend music industry events, conferences, or concerts. Networking can often lead to personal connections with managers or their representatives. LinkedIn: Search for the artist's management team on LinkedIn. Professionals in the industry often maintain profiles that can provide contact details.
How long is a normal artist manager contract? The standard length of the management contract is three years but it can vary from 2 to 5 years on a case by case basis. Most contracts also include a "Sunset" clause.
Look for companies that have a track record of success in your genre and have experience working with artists at your level. Check their client roster and read reviews from other artists. You can also attend music industry events and conferences to network with managers and learn more about their companies.
Managers' commissions are typically between 15 to 20% of an artist's gross income. Whether it's 15% or 20% really depends on the level of the band and the bargaining power of each party. I've seen some net deals, but they are extremely rare. That being said, I always push for a net commission on merchandise.
Networking: Attend music industry events, conferences, or concerts. Networking can often lead to personal connections with managers or their representatives. LinkedIn: Search for the artist's management team on LinkedIn. Professionals in the industry often maintain profiles that can provide contact details.
If you've been handling everything on your own and are hitting a wall getting past the proverbial industry waiting room, it might be time to hire a manager. A manager must constantly work at managing your own expectations and goals, while expanding your base of industry relationships, experience and knowledge.
What Percentage Do They Make? The most common, or easiest gauging point for management percentage, at least in North America, is 15 to 20% of gross artist revenue. I personally don't know of anyone who charges 15% of gross but I have heard through the industry that some people do. I personally hear of 20% more often.