If you started as a solo-founder and have made progress on the business (especially if you've already raised), you should consider a something along the line of an 80/20 split of founder shares. In fact, the range I'm seeing is anywhere from 5-20% for the 2nd co-founder.
Different ways to split equity among cofounders Equal splits. Weighted contributions. Dynamic or adjustable equity. Performance-based vesting. Role-based splits. Hybrid models. Points-based system. Prenegotiated buy/sell agreements.
In summary, 1% equity can be a good offer if the startup has strong potential, your role is significant, and the overall compensation package is competitive. However, it could also be seen as low depending on the context. It's essential to assess all these factors before making a decision.
When launching a startup, founders have to decide how many shares to issue at incorporation. While most startups authorize 10 million shares, the number of shares issued to founders will depend on factors such as the size of the employee pool, the need for additional reserves and the number of founders.
The short answer to "how much equity should a founder keep" is founders should keep at least 50% equity in a startup for as long as possible, while investors get between 20 and 30%. There should also be a 10 to 20% portion set aside for employee stock options and, in some cases, about 5% left in a reserve pool.
Research from Harvard Business School professors also shows that investors are less likely to invest in startups with a flat split. Dividing equity equally may signal that the co-founders aren't willing negotiators or that they're not prepared to risk conflict or disagreement to resolve important issues.
Many believe that an equal split signifies fairness for all and the majority of founders begin with 50/50 equity splits.
Many believe that an equal split signifies fairness for all and the majority of founders begin with 50/50 equity splits.
Founders should ensure that they retain control of the company by maintaining at least a 50-60% stake collectively after this funding round. Equity compensation is a powerful tool for startups to attract and retain talent, especially when they may not be able to offer competitive salaries.