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Formatting: How to write a property description Write an engaging headline. ... Construct an opening statement. ... Detail a listing description. ... Offer special promotions. ... Include a call to action. ... Using the listing words proven to attract buyers. ... Features to include in your listing description.
9 Real Estate Listing Tips to Get Your Property Noticed Use good SEO practices. Take excellent photos. Use your email list. Share your listing on social media. Reach out to your personal network. Cold call and knock on doors. Reach out to past clients. Host an open house.
Real estate copywriting is creating copy to populate your website, brochures, press releases, email campaigns and social media posts. Our content writers aren't just experts in creative, persuasive writing; they also have direct experience in the industry.
Most descriptions start with must-know information, including: Number of bedroom and bathrooms. Square footage. Recent renovations and upgrades. Notable brands (appliances, flooring, etc.) Lot size. Basement. Garage. Extras (pool, fireplace, deck, appliances included, etc.)
Property descriptions Property descriptions are first on the list because they're the type of writing that real estate agents run into repeatedly throughout their careers, and they're also the type that, in my experience, many agents dread the most.