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Twenty-four statesincluding California, New York, Florida, Hawaii, Nevada and Texasrecognize a post-mortem right of publicity under state common law or statute.
Right of Publicity: an overview It gives an individual the exclusive right to license the use of their identity for commercial promotion. In the United States, the right of publicity is largely protected by state common or statutory law. Only about half the states have distinctly recognized a right of publicity.
Privacy and publicity rights protect the ability of a person to control the commercial use of their image, and to prevent unauthorized or intrusive uses of their image. These rights stem from state, not federal, law.
The right of publicity is an intellectual property right that protects against the misappropriation of a person's name, likeness, or other indicia of personal identitysuch as nickname, pseudonym, voice, signature, likeness, or photographfor commercial benefit.
Generally speaking, the Right of Publicity in California protects against unauthorized uses of a person's name or likeness for commercial and certain other exploitative purposes. California has two systems of Right of Publicity law: a statute, and a common law right.
The right of publicity is not a constitutional right. In fact, the United States constitution does not so much as mention the right of publicity (not even the penumbra). The right of publicity is fundamentally an economic right to exploit your name, image and likeness for commercial gain.
Because the right of publicity is primarily governed by state (as opposed to federal) law, the degree of recognition of the right of publicity can vary from one state to the next.
The right of publicity is broadly defined as a state-law tort designed to prevent unauthorized uses of a person's identity that typically involve appropriations of a person's name, likeness, or voice.
Right of Publicity: an overview In the United States, the right of publicity is largely protected by state common or statutory law. Only about half the states have distinctly recognized a right of publicity. Of these, many do not recognize a right by that name but protect it as part of the Right of Privacy.
The right of publicity is a matter of state law. Some states, such as California, Florida, Kentucky, Massachusetts, Nebraska, Nevada, New York, Oklahoma, Rhode Island, Tennessee, Texas, Utah, Virginia and Wisconsin have passed statutes regulating these rights.