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In a licence agreement, the business owner, the Licensor, grants a Licensee the right to use the Licensor's brand name and other intellectual property rights such as copyrights and trade secrets. The main difference between a distributorship and licensing is that the Licensee is responsible for any manufacturing.
A license and distribution agreement is a legal, written contract between two parties who wish to share the rights to a brand, patent, or trademark.
A license and distribution agreement is a legal, written contract between two parties who wish to share the rights to a brand, patent, or trademark. Under this agreement, a property, brand, patent, or trademark holder gives a third party permission to use their property.
Key Takeaways. A licensing agreement allows one party (the licensee) to use and/or earn revenue from the property of the owner (the licensor). Licensing agreements generate revenues, called royalties, earned by a company for allowing its copyrighted or patented material to be used by another company.
A distribution agreement is a legal contract between your company and distributors, defining the guidelines to market and sell your products. A distribution agreement grants a distributor the rights to market and sell your company products.