California Checklist for Executive Summaries and Business Plans

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US-TC0214
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This checklist covers the essentials for preparing executive summaries and business plans. It discusses the typical length of such reports, what should be included, and what form the reports should take.

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FAQ

The key components typically include: Overview of a company/business. Identification of a main problem or proposition. Analysis of a problem or proposition, with supporting facts, data, and figures.

Here are a few key components of an executive summary for you to incorporate in your own: Project, business summary or mission statement. Problems and solutions. ... Background. ... Market research and competitive advantage. ... Business model. Financial information, projections and funding. ... Recommendations moving forward. ... Our mission.

An executive summary should summarize the key points of the report. It should restate the purpose of the report, highlight the major points of the report, and describe any results, conclusions, or recommendations from the report.

Introduction: Explain what your executive summary contains. Company & Opportunity: Explain who you are and your biggest opportunities for growth. Industry & Market Analysis: Explain the state of your industry and your target market. Management & Operations: Explain who your key leaders are and their roles.

Executive summary: This section introduces the company and includes its mission statement along with relevant information about the company's leadership, employees, operations, and locations. Products and services: Here, the company should describe the products and services it offers or plans to introduce.

The steps below will cover the key components to include when writing an executive summary for a proposal. Step 1: Start with an attention-grabbing opening. ... Step 2: Define the problem. ... Step 3: Describe the solution and expected outcome. ... Step 4: Provide evidence that you can deliver. ... Step 5: Include a call to action.

The executive summary stands alone from the content it summarizes, and should include the essential information, the recommendations, the findings, and the conclusion of the more extensive document.

Your executive summary condenses your entire introduction, business description, business plan, market analysis, financial projections, and ask into one to two pages.

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California Checklist for Executive Summaries and Business Plans