What is a reseller agreement?

A reseller agreement can mean something different depending on who you ask. Typically, these are agreements where a vendor contracts with a reseller to allow them to sell the vendor's product or services to a third-party. There is the potential for misunderstandings if the wrong terms are included in the agreement.

Added Reseller Agreement For Services

Category:

Technology - Resellers

State:

Multi-State

Control #:

US-CP1113-AM

Format:

Instant download

Description

The Added Reseller Agreement for Services is designed to govern the relationship between a Value Added Licensor and a Value Added Reseller (VAR). This document outlines the nonexclusive and nontransferable license granted to VAR to market and relicense specific software programs as part of integrated products for distribution. Key features of the form include terms for licensing, payment structure, ownership rights, and product warranty, which are essential for mitigating risks associated with software distribution. This agreement specifies that VAR has the right to market only within designated territories, appoint dealers, and manage end-user relationships under defined terms. It is crucial for the target audience, including attorneys, partners, owners, associates, paralegals, and legal assistants, as it provides a framework for understanding legal responsibilities, potential liabilities, and the conditions necessary for effective commercialization of software. To fill out the form, users need to provide detailed information such as company name, contact specifics, and listed programs, ensuring compliance with all specified clauses. Legal professionals will find the structured nature of this agreement helpful in advising VARs on compliance and best practices in software resale.

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FAQ

A reseller agreement is an arrangement between the supplier and the reseller of goods or services that is ultimately sold to the end customer. The supplier in discussion can be a manufacturer or a wholesaler; the reseller on the other hand sells the solution to the end customer on behalf of the supplier.

A reseller agreement can mean something different depending on who you ask. Typically, these are agreements where a vendor contracts with a reseller to allow them to sell the vendor's product or services to a third-party. There is the potential for misunderstandings if the wrong terms are included in the agreement.

Often, reseller agreements will be drafted in a way so that the business relationships will not be exclusive. This means that the wholesaler can enter into multiple arrangements with different resellers. For example, large companies such as Apple will want to engage numerous resellers throughout Australia.

What to Include In A Distributorship Agreement?Exclusive Distributor.Terms And Conditions Of Sale.Pricing.Term Of The Agreement.Marketing rights.Trademark licensing.The geographical territory covered by the agreement.Performance.More items...

exclusive product reseller agreement between a supplier and a reseller, drafted in the supplier's favour. This Standard Document includes key obligations of both parties, the supplier's intellectual property (IP) rights and commonly used warranty and indemnification provisions.