If you decide to do it alone, your letter should state the specific defamatory statements made, confirm that they are defamatory, indicate the reputational harm caused, demand an apology and retraction of those statements, and demand that they cease making further statements failing which you will sue them.
An effective defamation cease and desist letter will usually begin with a clear and factual introduction of the involved parties. Following this, the letter should present the facts in a chronological order, beginning with the earliest incident and progressing through subsequent events.
For example, if someone spreads a false rumor about a person's professional conduct that leads to job loss or social stigma, it qualifies as defamation. Another example could be a newspaper publishing false claims about a celebrity's behavior that results in loss of endorsements.
Examples of social media defamation Sharing a video that includes untrue comments about an individual, with the purpose of defaming them and causing harm to their reputation. Leaving a Google review that is false and aimed at tarnishing the reputation of a business.
To better understand what kinds of actions are punishable under defamation laws, read on to learn about three examples. #1 - A single-sided story with critical details omitted. #2 - Harm to your reputation resulting from bullying, harassment, shaming, or stalking. #3 - Accusations of unethical or dishonest behavior.
To damage the reputation of a person or group by saying or writing bad things about them that are not true: Mr Turnock claimed the editorial had defamed him.