As a rule of thumb, a non-founder CEO joining an early-stage startup (that has been running less than a year) would receive 7-10% equity. Other C-level execs would receive 1-5% equity that vests over time (usually 4 years).
Different ways to split equity among cofounders Equal splits. Weighted contributions. Dynamic or adjustable equity. Performance-based vesting. Role-based splits. Hybrid models. Points-based system. Prenegotiated buy/sell agreements.
Let's say an entrepreneur who invested $100,000 in their start-up sells a 25% stake to an angel investor for $500,000, which gives the business a valuation of $2 million or $500,000 ÷ 0.25. Their sweat equity is the increase in the value of the initial investment, from $100,000 to $1.5 million, or $1.4 million.
The difference between the value of the home before renovations and the market value of the home after repairs represents the sweat equity.
Key considerations when structuring a sweat equity agreement Role and equity: Ensure that equity is offered in exchange for work performed rather than just as an incentive. Also make sure the role of the employee or advisor is clearly defined so everyone understands what is expected from them.