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Conclude your proposal with a brief and encouraging call to action and an easy way for your client to accept the project.

How to Write a Website Redesign Proposal From Scratch Identify the Pain Points of the Client Website. Begin your proposal by identifying the shortcomings of the current site. ... Set SMART Goals for the New Website. ... Decide on the Functionality of Your Client's New Website. ... Set Deadlines and Calculate Cost.

What to Include in a Web Design Proposal? A Problem Overview. ... The Proposed Solution. ... Schedule. ... Price Quote. ... Call to Action. ... About Us & Contacts.

What to Include in a Website Design Proposal Overview. Think of this section as your first impression. ... Goals. A project goal is what the client hopes the project will accomplish. ... Solution. The solution describes how you'll reach the project's goals and/or solve the problem. ... Schedule. ... Quote. ... Terms. ... Call-to-Action. ... Coverage.

7 Steps to Launch Your Website Redesign Analyze the ?old? website. ... Identify your priorities. ... Define and update the website's target audience. ... Find out what is working on the current website. ... Create a list of desired design changes. ... Define the new goals. ... Start building the website redesign plan.

In addition to technical skills and artistic talent, web designers must know how to write a website redesign proposal. Unlike a web design proposal, the website redesign proposal conveys the plan and requirements for improving an existing site's appearance and performance.

Every website redesign proposal should follow the same basic format. You begin with a problem statement, offer a proposed solution, and estimate the time and budget needed to complete the project.

A simpler website redesign can run anywhere from $15,000 to $30,000 depending on the size of the site, whereas websites with a large page count, custom functionality, and more unique needs can cost between $40,000 and $75,000 or more.