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So, why is a logo important? Because it grabs attention, makes a strong first impression, is the foundation of your brand identity, is memorable, separates you from competition, fosters brand loyalty, and is expected by your audience.

Whether it's a handwritten signature, a custom logo designed from a signature font, or a simple monogram, logos based on signatures can be the perfect way to get your name out there.

?A logo is not a brand?it's only a symbol for a brand. A brand is much more than a logo.? ? Marty Neumeier. This quote shows that logo is only a representation of the brand. It reflects the brand's values and ideas but is still a separate entity from the brand.

Logos, or the appeal to logic, means to appeal to the audiences' sense of reason or logic. To use logos, the author makes clear, logical connections between ideas, and includes the use of facts and statistics. Using historical and literal analogies to make a logical argument is another strategy.

Use a thick black pen to draw your signature. This is the easy part - Grab a thick black felt pen, a white sheet of paper and draw your signature on it nice and big. Scan your signature into a computer using any scanner. Set the scanner to scan at around 300 dpi and scan as an image, not text.

Factor in the total time spent on a project, and not just on creating the logo. Compare your rate with competitors of similar size and experience. Price value, not hourly. Think about what the client stands to gain from the logo.

One of the most important golden rules for logos is to choose font wisely for your brand. Sometimes, it's not the logo, but the font that catches the attention of your audience. The symbols and font should be in balance in the logo if you want something pretty to come out of it.

A logo design quote template is used to generate quotes for customers, letting them know the estimated price of a logo design service. Whether you work freelance or for a design agency, you can issue quotes to clients faster with a custom Logo Design Quote Template ? and better yet, this template is free to use!