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Currently, 25 states have some form of right of publicity statute, with Louisiana, Alabama, Arkansas, New York and South Dakota among the most recent to pass a Right of Publicity legislation. California passed a critical amendment to its Right of Publicity statute in the wake of the Marilyn Monroe cases, the author of ...
The right of publicity prevents the unauthorized commercial use of an individual's name, likeness, or other recognizable aspects of one's persona. It gives an individual the exclusive right to license the use of their identity for commercial promotion.
Common Law - Right of Publicity To establish a common law claim a plaintiff must prove: (1) the defendant used the plaintiff's identity; (2) the appropriation was for defendant's advantage, commercially or otherwise; (3) lack of consent; and (4) resulting injury.
Common Law - Right of Publicity No court has recognized a right of publicity under Vermont law, but the state supreme court has indicated that there may be a separate cause of action, called a right of publicity, when a plaintiff is famous and has a name or likeness with commercial value.
The right of publicity is not only for celebrities. Any person whose name or image is used to sell products may claim a misappropriation of this right. For example, if a child's photograph is taken and used to sell toys, that child could claim a misappropriation of the right of publicity.
The seed that would eventually grow into the right of publicity was first planted in an article by Samuel Warren and future Supreme Court Justice Louis Brandeis entitled ?The Right to Privacy.? This article expressed concern for the possibility of a person's photograph being used without the person's consent in an age ...
The right of publicity prevents the unauthorized commercial use of an individual's name, likeness, or other recognizable aspects of one's persona. It gives an individual the exclusive right to license the use of their identity for commercial promotion.