This form lists the various state specific requirements regarding advertising for a franchised business. The form also provides a section for state specific comments and date of approval.
New Hampshire State Regulations Regarding Advertising - Status and History
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Multi-State
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US-9-02-T-STP
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FAQ
Regulations of False Advertising The federal Lanham Act allows civil lawsuits for false advertising that ?misrepresents the nature, characteristics, qualities, or geographic origin? of goods or services. 15 U.S.C. § 1125(a). The FTC also enforces false advertising laws on behalf of consumers.
Advertising and Marketing | Federal Trade Commission.
The FTC's Bureau of Consumer Protection stops unfair, deceptive and fraudulent business practices by collecting reports from consumers and conducting investigations, suing companies and people that break the law, developing rules to maintain a fair marketplace, and educating consumers and businesses about their rights ...
Under the law by which it was established in 1914, the F. T. C. has general authority to prohibit false or misleading advertisements as ?unfair methods of competition in commerce.? The Wheeler-Lea bill would extend this grant of power by authorizing the Commission to prevent ?unfair or deceptive acts or practices in ...
What are the principal statutes regulating advertising generally? the FTC Act, which prohibits 'unfair or deceptive acts or practices'; the Lanham Act, which is the federal false advertising statute; and. the Dodd-Frank Wall Street Reform and Consumer Protection Act.
The Federal Trade Commission Act, signed into law by President Woodrow Wilson on September 26, 1914, allows the Federal Trade Commission (FTC) to act in the interest of consumers to prevent deceptive and unfair acts or practices: Advertising must tell the truth and not mislead consumers.
Section 5 of the Federal Trade Commission Act (FTC Act) (15 USC 45) prohibits ''unfair or deceptive acts or practices in or affecting commerce. '' The prohibition applies to all persons engaged in commerce, including banks.
Under the law, claims in advertisements must be truthful, cannot be deceptive or unfair, and must be evidence-based. For some specialized products or services, additional rules may apply.