This is a sample press release announcing new products offered by a company.
This is a sample press release announcing new products offered by a company.
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A Product Launch Press Release Template is a document that is released by the company when launching or introducing a new product. This initial promotion is vital for the product launch to be successful which is why this should be appealing to the media and to the public.
5 Steps to Write a Good Press Release for a ProductStart with the headline. Make it irresistible.Convey the news value in the first para.Write one or two quotable quotes.Provide detailed background information on the subject.Place your boilerplate in the end.
How do you write a press release?Find a newsworthy angle.Write an attention-grabbing headline.Write your opening sentence (aka, lede)Craft two to five strong body paragraphs with supporting details.Add quotes.Include contact information.Write boilerplate copy.24-Sept-2020
A press release is traditionally composed of nine structural elements, including a headline, dateline, introduction, body, and other components. Press releases are typically delivered to news media electronically, ready to use, and often subject to "do not use before" time, known as an news embargo.
Key Components of a Rebranding Press ReleaseThe press release title (The Brand Switch Announcement)The introduction ( The 5Ws of the change in brand identity)The second paragraph ( Further argument)Quotes from company executives ( Quotes from the top executives/CEO/Founder)The third paragraph ( Wrap it up)More items...?
A product launch is a planned effort to bring a new product to market. The goal is to make sure that everyone inside the company, your partners and target customers know about your new product.
How to write an event press releaseTitle telling what the news will be about.Lead a summary of your event press release.Body elaborating on the details provided in the lead.Date of publishing ensuring the event press release is timely.Boilerplate a short description of you and/or your business.More items...
To sum up, every product launch press release should contain:An attractive headline that features unique benefits & features of your product.The standard elements of a press release: headline, dateline, lead, body, company info, media contact information.A specific audience that it's targeted to.More items...
The 5 Components of a Successful Press ReleaseRelevant timing. Before reaching out to reporters, do some research around your proposed launch date and figure out if there is anything big happening in the space around the same time.Compelling headline.Informative lead paragraph.Supporting quotes.Clear call to action.
To sum up, every product launch press release should contain:An attractive headline that features unique benefits & features of your product.The standard elements of a press release: headline, dateline, lead, body, company info, media contact information.A specific audience that it's targeted to.More items...