Hawaii — Assessing the Support Activities in the Value Chain: Unveiling the Hidden Drivers of Excellence Overview: Hawaii, one of the most renowned tourist destinations globally, is not only famous for its mesmerizing landscapes and pristine beaches but also for its well-structured value chain that supports its thriving tourism industry. Assessing the support activities within Hawaii's value chain is crucial to understand the underlying drivers of its success, sustainability, and competitive advantage. Keywords: Hawaii, support activities, value chain, tourism industry, competitive advantage, sustainability 1. Infrastructure: Infrastructure forms the backbone of Hawaii's tourism industry, encompassing transportation, communication networks, utilities, and public services. The well-maintained roads, airports, ports, and utilities facilitate smooth logistics, ensuring seamless travel experiences for tourists. Continuous investment in infrastructure development remains a key focus to enhance connectivity and establish a solid foundation for further industry growth. Keywords: infrastructure, transportation, communication networks, utilities, public services, logistics, connectivity, industry growth 2. Human resources: Hawaii's success in the tourism sector heavily relies on the availability of skilled and talented human resources. Comprehensive training programs tailored to the tourism industry's needs ensure a competent workforce capable of providing exceptional customer service. Moreover, fostering a positive work environment, promoting diversity and inclusivity, and offering competitive remuneration packages contribute to attracting and retaining top talent. Keywords: human resources, skilled workforce, training programs, customer service, work environment, diversity, inclusivity, remuneration packages 3. Technological capabilities: Embracing technological advancements plays a significant role in Hawaii's value chain. Efficient use of technology in various aspects of the tourism industry, such as online booking platforms, mobile apps for providing real-time information, virtual tours, and digital marketing, enhances customer experiences and engagement. Constantly adopting innovative technologies ensures Hawaii remains at the forefront of the industry. Keywords: technological capabilities, online booking platforms, mobile apps, real-time information, virtual tours, digital marketing, customer experiences, innovation 4. Procurement and supply chain management: Hawaii's value chain places strong emphasis on sustainable procurement practices. Collaborating with local suppliers and farmers not only supports the local economy but also fosters environmental sustainability by reducing carbon footprint linked with long-distance transportation. Ensuring the availability of high-quality products and services through trustworthy supplier relationships ensures customer satisfaction. Keywords: procurement, supply chain management, sustainable practices, local suppliers, environmental sustainability, carbon footprint, high-quality products, customer satisfaction 5. Government support and regulations: The support and regulations provided by the local and state governments play a crucial role in cultivating a business-friendly environment for Hawaii's tourism industry. Regular monitoring and enforcement of quality standards, ensuring compliance with safety regulations, and implementing sustainable tourism policies contribute to maintaining the industry's reputation and attractiveness to tourists. Keywords: government support, regulations, quality standards, safety regulations, sustainable tourism policies, reputation, tourist attractiveness Different types of Hawaii Assessing the Support Activities in the Value Chain: 1. Infrastructure assessment: Evaluating the effectiveness and efficiency of Hawaii's transportation networks, communication systems, utilities, and public services to identify areas for improvement. 2. Human resource analysis: Assessing Hawaii's tourism industry's human resource management practices, training programs, and talent acquisition strategies to understand their impact on the overall sector's success and competitiveness. 3. Technological capabilities' evaluation: Analyzing how Hawaii incorporates technology in various aspects of its tourism industry and identifying opportunities for technological advancement to enhance customer experiences and streamline operations. 4. Sustainable procurement assessment: Examining the sustainability practices, supplier relationships, and carbon footprint reduction measures implemented in Hawaii's tourism industry's procurement and supply chain management processes. 5. Government support and regulatory review: Assessing the government's role in providing support, enforcing regulations, and implementing sustainable tourism policies to maintain Hawaii's tourism industry's reputation and attractiveness to tourists. By comprehensively evaluating and assessing the support activities within Hawaii's value chain, stakeholders can gain insights into the factors driving the success and sustainability of its tourism industry, paving the way for continuous improvement and ensuring its competitiveness in the global market.