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A trademark licensing agreement is a legal contract between a trademark owner and another party that have agreed to use the trademark on preapproved terms decided between the contracting parties.
This intercompany license agreement is a short-form agreement for the licensing of intellectual property (IP) within a corporate group. Because it is between affiliates and typically not negotiated, it is shorter and less formal, and provides fewer rights and remedies than agreements between unaffiliated parties.
A trademark license agreement allows the licensee to use (but not own) the licensor's trademark in connection with agreed-on products or services. Licensing can help a company expand into new markets effectively and easily while lending the licensee an established name and reputation.
The steps for making a license agreement are as follows:Download a template for a licensing agreement.Choose your role as the licensor or licensee.Define the license(s) in the agreement.Decide whether the license is exclusive or not.Settle the matter of fees and payment schedule.Add a renewal date and rules.More items...?
Precisely identifying which intellectual property will be the subject of the license is necessary to ensure both parties are on the same page and not exceeding their rights.Scope of the Grant.Exclusivity.Territory.Term.Compensation.Termination.Conclusion.