A clear and concise trademark description should include an identification of the goods and/or services, the specific use of the trademark, and any distinctive features such as color schemes, design elements, and stylization. It must accurately and specifically define the scope of the trademark.
For complete protection, you must use both trademark and copyright: trademark your brand name and logo to protect the brand identifiers and use copyright to protect your original artistic contributions.
Keyboard Shortcut: On a Windows computer, you can use the keyboard shortcut “Alt + 0153” (numeric keypad) to insert the trademark symbol (™). Make sure the Num Lock is enabled. On a Mac, you can use the keyboard shortcut “Option + 2” to insert the trademark symbol.