Get Getting The Most Out Of MLA Market Information - Meat & Livestock ...

Natural resource stewardship, low stress animal management, sustainability and the ability to move beef from their farm/ranch direct to the consumer also appeals to them.”

Fed cattle prices are expected to range from $150 to $172 per hundredweight, averaging $158 for the year, up $14 from last year. Calves weighing 550 pounds are expected to average $225, up $29, while cull cows could rise $20 to $100.

A niche market is a specialized segment of a market towards which a unique product or service is targeted. In a niche market, all products and services are aimed at satisfying the specific needs of a target group. As a business, restaurants are particularly suited towards niche marketing.

Targeting a niche market helps marketers tailor their messaging in ways that are most likely to click with their readers. Marketers can get specific with value propositions and advantages without having to necessarily educate the consumer since they'll already be familiar within the niche.

In thinking about cattle production, the competitive advantage of a cow as compared to pigs or chickens is their ability to harvest forage and effectively convert that into a high-quality, desirable protein.

Slaughter numbers of both cows and finished cattle will be shrinking in 2023, and buyers will have to pay up to get what they want. Here's the forecast for average prices. Fed cattle: $150 to $172 per hundredweight trading range, with an average of $158 for the year. That's up $14 from last year.

Cattle producers have several methods to market cattle. Methods commonly used include live auction market, private treaty, graded sale, marketing alliance, video auction, internet auction, and retained ownership through the feedlot.

When you get niche marketing right the advantages will give you a competitive edge with less competition, brand loyalty, lower marketing spend, higher profit margins, and you'll be seen as an expert.