Get Case Study On Consumer Awareness

A consumer is any person or group who is the final user of a product or service. Here are some examples: A person who pays a hairdresser to cut and style their hair. A company that buys a printer for company use.

Consumers should be made aware of their various rights like the right to be informed, right to choose. Consumers should be made aware of duties like reading the instruction before buying a product.

Consumer Awareness is an act of making sure the buyer or consumer is aware of the information about products, goods, services, and consumers rights. Consumer awareness is important so that buyer can take the right decision and make the right choice.

Awareness Stage: The buyer becomes aware that they have a problem. Consideration Stage: The buyer defines their problem and considers options to solve it. Decision Stage: The buyer evaluates and decides on the right provider to administer the solution.

Consumer awareness may be defined as clearly understanding the need and priority of purchasing, conditions warranties of purchase agreement and rights and duties of consumers. The consumer must be aware regarding his right and available legal measures against exploitation.

Consumer awareness can be spread through: The enactment of the COPRA (Consumer Protection Act) has led to the setting up of separate departments of Consumer Affairs in central and state governments. These make people aware of exploitations in the markets and also tells on how to file cases in exploitation.

Some famous examples of case studies are John Martin Marlow's case study on Phineas Gage (the man who had a railway spike through his head) and Sigmund Freud's case studies, Little Hans and The Rat Man. Case studies are widely used in psychology to provide insight into unusual conditions.