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The Basics of Adding Logos with HTML and CSS This can be done by using the tag, which requires two attributes: src and alt. The src attribute should contain the path to the logo image file, while the alt attribute should contain a brief description of what is being displayed in the image.

Many people look to memorable tagline examples like Nike's “Just Do It” or Apple's “Think Different” for inspiration.

How to design a logo with a tagline — Start with your brand personality. Before designing your logo and tagline, know your brand personality and brand identity to understand what kind of style you should go for. ... Experiment with placement and sizing. ... Design versions with and without the tagline.

A logo can be described as images, text or shapes that work to visually represent a business. A slogan however, is a series of words that summarise the purpose of a brand or to contextualise the personality of a brand.

Those who believe the logo is the most important element on the page will wrap it in an H1 tag, while others keep those H1's ready for important headings throughout content. Since both methods will pass code validation and are semantically correct, the question is: Why does it matter which one you choose?

What's a Logo Tagline? A tagline is a phrase that highlights what a business does, emphasizes a value or specific message, and/or clarifies a brand's mission. You can think of taglines as a brand's mission statement condensed into a few words. It can be an important part of your brand's identity.

Once you've got your lovely new logo identity and have been given a set of guidelines to follow they should show how the logo is used with or without a tagline. It doesn't have to be part of the logo, but it's good to show how one may work (you never know where the logo will be used in future marketing.)?