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When you decide that you need to use a trademark or logo, here are the steps you should follow: Determine if gaining permission is necessary. Identify the logo's owner. Identify which rights you need to request. Contact the owner with a description of your intended use and negotiate the required payment, if any.

You can register a logo with the USPTO by using the Trademark Electronic Application System (TEAS) or other online trademark service. If your logo includes design elements, you will need to upload an image, using a . jpg file, of the logo as part of your trademark application.

11 logo questions for designers to ask clients ? What are your overall business goals? ... What do you want this logo to accomplish? ... Who is your target audience? ... What are your most successful marketing channels? ... How do you want your brand perceived? ... What are your brand values and mission?

Here Are Some Key Tips To Present Your Logo Design To The Clients For Approval Talk About The Features. When approaching a client over your logo design do not ask what do you think about it. ... Refer To The Goals. ... Get A Clear Brief. ... Present The Logo In Practical Situations. ... Use Right Mockups. ... Use Slides. ... Stay Calm.

JPG, PNG and SVG are the best file formats for logos on the web. The right format will provide rich colours, transparent backgrounds and scalability to ensure they are perfect for any screen size.

Asking questions. After you show ideas (in order of how out-there they are), most businesses will choose the safe one. From there, the next part of how to sell a logo design to a client is to ask what they like and what they want to improve. It's essential to listen to everything your clients say and take it on board.

Step 1: Use a strong presentation design. Presentations don't have to be complicated. ... Step 2: Revisit the brief. ... Step 3: Explain the research. ... Step 4: Document the process. ... Step 5: Showcase the final options. ... Step 6: Bring your designs to life. ... Step 7: Listen to feedback.

You should contact the university's licensing department to discuss a licensing agreement. A licensing agreement is usually needed to use a college logo for commercial use. Most universities, like Notre Dame, have a website license page for inquiries.