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7 Email personalization strategies that go beyond [first name] Use segmentation. One of the best ways to personalize your emails is by segmenting your list. ... Consider browsing history. ... Employ triggered emails. ... Send emails from a person. ... Use important anniversaries. ... Use personalized content. ... Use dynamic content.

Email design width 600 pixels is the typical width suggested for years. Nothing has changed: The golden rule is 600 pixels. This is the average email size width of desktop email clients. In addition, templates wider than 640 pixels in width are not displayed in Gmail.

Email Template Dimensions: Overview Ideal SizeMaximum SizeEmail File Size75 KB102 KBHeader (Height)70 px200 pxContent Blocks (Total Height)800 px1200 pxFooter Size (Height)100 px300 px5 more rows

Use high-quality images Make sure your images have a resolution of at least 72 dpi and increase the dimensions so the images will be clear and sharp.

Aim to keep your emails clean and clear. The shorter the message, the higher the probability that it will be read till the end. Sometimes extra sections confuse the reader and blur the main message of the email. The majority of marketing emails like newsletters and promotions are about 2500- 3000 pixels.

In my opinion: The ideal image size for email is still 600px to 650px. Stretching your photos to a width of 1000px and beyond isn't a smart idea. You might want to experiment with full-width photos.

Standard eMail Template Dimensions Template DimensionTypical DimensionRecommendedWidth640 px600 pxHeightUp to 3,000 pxInclude important details in the first 350 pxHeader heightUp to 300 pxUp to 150?200 pxSize (general)Up to 102 KB

The most universally accepted file types are JPEGs, PNGs, and GIFs. JPEGs have the lowest quality of the three file types, but retain color when used. PNGs are higher quality images, and therefore may take up more space. And you're probably all too familiar with GIFs.

For an email banner width, the ideal size is 600-700px on desktop, and 320-385px on mobile. For email banner height, you should keep the image under 1728px, but be aware that the section of your email that displays without scrolling 'above the fold' is approx 300-500px.

The best email banner size is 650 pixels wide and between 90 and 150 pixels high. This ensures that your email banner will be easily viewable (but not obstructive) in any preview pane or smartphone.