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How To Start a Radio Station in Nine Steps Choose a Broadcast Format. Evaluate the Demand for Your Radio Station. Obtain Funding for Start-Up and Ongoing Costs. Ensure Licensing and Regulatory Compliance. Purchase Necessary Equipment and Studio Setup. Develop Programming for Your Audience. Hire Staff and On-Air Talent.

Radio Airplay: How to Get Your Songs Played on the Radio Gain clout elsewhere first. Send in your CD/mixtape (or even a vinyl) Focus on non-commercial radio (at first) Offer an exclusive. Send over an EPK (Electronic Press Kit) Sign with a label. Cultivate your ?organic? airplay. Think globally.

As a noncommercial broadcast radio station (that might also stream over the Internet), you cannot simply play any music you want legally; you need permission. Fortunately, you don't have to go around cutting checks to every band whose music you use. Rather, you can pay to license music in bulk.

Today, however, most commercial radio stations use music playlists, which are selected by the music director or program director and tend to be heavily based on market research rather than personal taste.

How You Can Submit Music To Radio Stations Make sure your music is radio-ready. ... Create a press kit. ... Find a radio station that plays music similar to yours. ... Submit your music online. ... Send a physical copy of your music. ... Call the radio station and ask for the music director. ... Ask if they accept unsolicited submissions.

Many stations get on the air for under $15,000 and can stay on the air for less than $1,000 per month. The main start-up expenses for a radio station are engineering fees, studio equipment for producing radio shows, and transmitting equipment for sending your signals out to the world.

Don't pick a common word in the name, choose another word to stand out. A strong radio station name is brief, so it is good to use four syllables or less. If you use more than four syllables, people will start to abbreviate the name. This could be detrimental to the brand.

Most corporate owned stations follow strict playlists that are created through meticulous ?testing.? One music director will dictate what every station running a particular format will play, and often times, one DJ will remote voicetrack shows for all the stations in that format across multiple markets.