Get Starcraft Spiff

Spiff stands for Sales Program Incentive Funds. It is incentive program companies and businesses use to drive sales. When merchandise is not selling well, or if inventory items need to be sold or cleared, the company runs a campaign.

SPIFF (Sales Performance Incentive Fund) is a short-term reward that sales reps receive for meeting their assigned goals and objectives within a specific time frame. Since SPIFF is an immediate bonus, it motivates sales reps to achieve optimum performance while working on their goals and objectives.

A SPIFF is a time-sensitive incentive program geared toward channel partners to boost sales activities, simultaneously strengthening relationships between manufacturers and resellers. The main reasons for creating SPIFF programs are to improve performance, push a specific set of products, and engage salespeople.

If the backronym doesn't clear it up, a SPIFF is a bonus made on a sale. For example, if your sales team sold 1,000 products in the last sales quarter, they'd receive a reward for it. That reward is usually financial (like cash), but it can be anything from a vacation to a prize.

A SPIFF (also written as SPIF or SPIV) is a short-term sales incentive strategy where sales reps are awarded a small, discrete bonus for closing a sale or booking a demo. SPIFFs, unlike traditional sales incentives, typically have cash value.