Get OR GloryBee Private Label Agreement 2017-2024

Private label agreements are a type of manufacturing agreement used to produce foods. In private labeling, a manufacturer agrees to produce their own recipe and formula that will be marketed under the branding of a third party.

Private label certification is a prerequisite in order for you to be able to market your products legally. The certification process can be lengthy depending on the variety of your product but fortunately there are certification companies out there who can assist you and help speed up the process.

What Is White Label vs Private Label? White label vs private label differs in that white label products are generic and sold to multiple retailers who then brand and price the products based on their niche market. Private label products are exclusively sold to one retailer and are unique to them.

Private label PaaS or SaaS developers customize the platform to fit an organization's specific needs and work closely with them throughout their partnership's tenure to meet those needs. White label connotes generic, while private label connotes a bespoke solution and experience.

Private label is a brand sold exclusively in one retailer, for example, Equate (WalMart). White label is a generic product, which is sold to multiple retailers like generic ibuprofen (Advil).”

What Is White Label vs Private Label? White label vs private label differs in that white label products are generic and sold to multiple retailers who then brand and price the products based on their niche market. Private label products are exclusively sold to one retailer and are unique to them.

White label products are sold by retailers with their own branding and logo but the products themselves are manufactured by a third party. White labeling occurs when the manufacturer of an item uses the branding requested by the purchaser, or marketer, instead of its own.

Private label projects require more upfront investment and have a longer lead time to hitting shelves than white label, but the beauty of private label manufacturing is that it allows brands to sell their unique products without any risk of there being the exact same product on the market.