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How to fill out the Stratsim online
Filling out the Stratsim marketing assignment is essential for developing a successful strategy for your firm within the StratSim environment. This comprehensive guide will walk you through each section of the form to ensure your responses effectively convey your strategic plan.
Follow the steps to complete the Stratsim assignment online.
- Press the ‘Get Form’ button to access the form and open it in your editor.
- In the business definition section, clearly specify your target audience and the reasons for choosing them. Include details about customer segments and their needs, and explain the rationale behind your choices, such as market attractiveness and how your firm's resources align with these segments.
- For the source of competitive advantage, identify the competitors you will be directly competing against. Describe your strategy for gaining an edge over them, including any unique offerings or strategic approaches.
- Outline your performance objectives, specifying measurable goals for your firm, such as highest cumulative profit, leading stock price, or market share targets in your desired segments.
- In the key success factors section, detail the critical components required for the successful execution of your strategy, such as innovation in product development or competitive spending.
- Lastly, articulate the strategic assumptions that underpin your plan. Identify any expected changes in market dynamics or conditions that could impact your strategy, such as competitor exits or anticipated product launches.
- Once completed, ensure to save your progress, and you can choose to download, print, or share the Stratsim document as needed.
Complete your Stratsim assignment online to develop a robust strategy for your firm.
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The Strategic Marketing simulation exposes participants to all aspects of modern marketing. It allows your students to develop and execute a complete marketing strategy, including brand design, pricing, ad copy design, media placement, distribution, and sales force management.
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